Tag Archives for " new products "

Sellmark Acquires Kopfjäger

(MANSFIELD, TEXAS 2019/06/04) Sellmark is proud to announce the addition of Kopfjäger to the corporation’s family of popular brands. Launched in 2012 with the design of an innovative rifle rest, the popularity of Kopfjager products has skyrocketed.

Kopfjäger began humbly with a rifle rest designed, tested and redesigned by two SWAT officers, Garret Hellinger and Matt Banes. Given their LE experience, the two officers were looking for a way to minimize human factors, especially stress-induced, detrimental to precise shot placement. They also wanted to ensure their shooting rest solution was lightweight and mobile, yet rock-solid with fluid horizontal and vertical tracking.

Beginning in 2013, trials, errors and re-designs led to the introduction of the Reaper Rest, a tripod-mountable system that changed the way law enforcement and military operators were able to engage targets with precision accuracy. Shortly after the Reaper Rest was developed, Gabe Snyder joined Matt and Garret as a partner and began managing product design and development. Gabe’s efforts enhanced design, development and patentable innovation efforts tremendously and, in 2015, Kopfjäger unveiled the Reaper Grip. 

With the immediate rise of Kopfjäger ’s popularity among special-operations law enforcement officers and military personnel, scores of hunters and competitive shooters also took notice. The Reaper Grip took hunting and shooting by storm and positioned Kopfjäger on the industry’s leading edge.  

“Kopfjäger’s position as a leading rest manufacturer committed to enhancing shooting experiences for law enforcement and military personnel, as well as recreational hunters and shooters, made it a perfect fit in our family of brands,” stated Sellmark Founder and CEO, James Sellers.

Sellmark Corporation’s Executive Vice President of Sales, Jeff Murray added, “With Kopfjäger already recognized as the industry leader in its category, we can dedicate resources to both product innovation and continued growth. The opportunities are unlimited. This is an exciting time for Kopfjäger and Sellmark Corporation as a whole.”   

Effective immediately, Sellmark Corporation has assumed Kopfjäger’s day-to-day operations. Kopfjäger now joins Sellmark Corporation’s other brands headquartered in Mansfield, Texas.  

Sellmark Corporation Preps for NBS 2018 Fall Semi-Annual Market!

(MANSFIELD, TX 2018/03/21) – If you’re planning to attend the 2018 NBS Fall Market, be sure to add Sellmark Corporation to your list of must-see exhibitors. Take a little time to visit with Sellmark’s staff and learn more about premium offerings designed specifically to improve your customers’ accuracy and overall outdoor experiences. This year’s NBS Outdoors Show is scheduled for August 28 – 31, 2018, at the Fort Worth Convention Center, in Fort Worth, Texas. Sellmark Corporation plans to showcase products from its Sightmark, Pulsar, Firefield and 12 Survivor brands.


Get some hands-on time with Sightmark’s new Ultra Shot RAM Series Reflex Sights and Latitude precision riflescopes, as well as the Photon RT Digital Night Vision Scope. With improved resolution, built-in video, Wi-Fi, streaming video capability, powerful IR and other enhanced features, the Photon is sure to continue lighting the way for everyday hunters and shooters. Wolverine Red Dot Sights will also be on hand. While the seriously affordable Wolverine boasts a million-hour battery life, it also carries Sightmark’s lifetime warranty.


What’s the hottest thing on display at NBS? THERMAL! Visit the Sellmark booth and get up-close-and-personal time behind Pulsar’s latest digital night vision flagship riflescope, the Digisight Ultra N355, as well as the brand’s popular Trail thermal riflescope and Helion monocular product lines. The best of the best of each line, the XP50 models, reach out and pick up adult-size heat signatures over a mile away! XP series feature 640×480 resolution sensors compared to the 384×288 standard in Pulsar’s XQ models.  Trail and Helion devices also feature Wi-Fi, built-in video recording and 640×480 AMOLED displays!


Whether you show up to NBS mission-ready or are just hunting for the right fit, checking out Firefield’s diverse array of optics and AR accessories is a MUST! From rock solid Barrage riflescopes and Stronghold bipods to Impulse red dots, Impact reflex sights, Charge laser/laser-light combos and stun guns, Firefield’s products are sure to meet the needs of a wide array of customers.

12 Survivors

Customers expect the best and prepare for the worst with 12 Survivors’ diverse array of survivalist, prepper, camping, hunting and hiking products! From the Pocket Water Purifier, SolarFlare Charger and First Aid Rollup Kit, to the Terra-Pod sleeping bag, Tree Nook hammock, Shire tent and trekking poles, 12 Survivors has just what your customers want to enhance their outdoor lives while adding a little peace-of-mind when things don’t go as planned.

About NBS

Established in 1956, Nation’s Best Source (NBS) is a premier outdoor sports and general sporting goods buying group catering to over 350 retailers currently operating more than 1,200 brick-and-mortar store locations throughout the U.S., Canada and Puerto Rico. NBS offers a wide array of outdoor and sporting buying opportunities, including the upcoming 2017 NBS Outdoors Hunting and Rugged Apparel Show.

Sellmark Stepping it up for 2018 SHOT Show!

(MANSFIELD, TEXAS 2017/12/07) – The new year will be here before you know it and once again, Sellmark Corporation plans to participate in SHOT Show 2018, scheduled for January 23 –28, in Las Vegas, NV. During the world’s largest shooting, hunting and outdoor trade show, Sellmark will be exhibiting four popular brands: Pulsar, Sightmark, Firefield, and 12 Survivors in booth # 11924.

While Sellmark will be at the same convenient location, the booth has been re-designed and will be teeming with new products to be unveiled at the show. Sellmark’s simulated shooting range is sure to be a favorite for SHOT Show visitors. Attendees have the chance to compete against world-class marksman and History Channel’s Top Shot Season 2 Winner, Chris Reed. Reed will also be present in the booth daily for shooting tips and autographs from 9 – 11 a.m. and 2 – 4 p.m.


Sightmark, heading into its 11th year in January, shows no signs of slowing down. Building on the brand’s foundation of enhancing accuracy and outdoor experiences, Sightmark is set to turn the heads of attendees with a dynamic range of new products including the Ultra Shot RAM Series M-Spec Reflex sight complete with a patent-pending, integrated sun shade; Photon RT series digital night vision riflescopes; LoPro laser/light combos and a handful of precision optics designed to help shooters achieve their long-range goals. www.sightmark.com


Pulsar, the global leader in thermal imaging and digital night vision, turns up the heat at SHOT Show with several new thermal/night vision devices and enhancements to flagship optics you don’t want to miss. Throughout SHOT Show Pulsar intends to show the shooting, hunting and outdoor world the next steps in long-range detection and robust, yet practical and easy-to-operate features. www.pulsarnv.com


Firefield has kicked off its 10th anniversary with a healthy array of new products. The brand’s latest and greatest offerings, including Barrage riflescopes, Impulse red dot optics, Impact reflex sights, Carbon Series range and rifle bags, Stronghold Bipods, and more are expected to be showcased throughout the SHOT Show. Whether your customers are competitive shooters, recreational plinkers or weekend warriors, Firefield covers your six with rugged, reliable, performance-driven MSR optics and accessories. www.fire-field.com

12 Survivors

When it comes to SHOT Show 2018, 12 Survivors is GO READY. You might be ready for the big show, but when it comes to 2018’s post SHOT Show off-the-grid adventures, many people may not be as prepared as they would like. 12 Survivors’ survivalist, prepper, camping and hiking gear do more than enhance outdoor experiences. The brand’s innovative line of gear ensures enthusiasts GO READY for just about anything, especially when things don’t go as planned. www.12survivors.com

If you plan to attend SHOT Show 2018, please take the opportunity to stop by booth # 11924, visit with the Sellmark team and learn more about Pulsar, Sightmark, Firefield and 12 Survivor products. Media members interested in learning more about Sellmark’s products, brands or corporate history, are encouraged to stop by or schedule an appointment by emailing mediarelations@sellmark.net.


Sellmark Showcases Top-Tiered Products at NBS 2017

(MANSFIELD, TEXAS 2017/05/26) – Sellmark is proud to announce participation in the upcoming Fall NBS Show in Ft. Worth, Texas from August 23 -26, 2017 at the Fort Worth Convention Center. Sellmark’s top-notch optics, night vision technology, firearm accessories and outdoor gear will be the center of attention along with the limited edition 10 Year Anniversary Reflex Sight and Boresight Kits. If you have plans to visit the NBS Fall Semi-Annual Market, be sure to visit Sellmark to learn more about how their dedication to innovation, quality and customer service is revolutionizing the industry.

The NBS Fall Semi-Annual Market is a four-day event, expected to showcase the latest products in fishing, camping, paddle sports, water sports, apparel, footwear, accessories and hunting & shooting. For more information concerning this event, please visit the NBS website by clicking here.